Privacy Policy

1. Who we are

Southport Workwear Ltd is the controller of the personal information covered by this policy. This means we decide how and why it is used.

Company number: 16734689
Registered office and trading address: Unit 19 Dalweb Industrial Estate, Gravel Lane, Banks, Southport, Lancashire, PR9 8DE
Email: info@southportworkwear.com
Telephone: 01704 829966

2. Information we collect

The information we collect depends on how you interact with us. It may include:

• your name, business name, job title, billing and delivery addresses, email address and telephone number;
• products ordered, basket contents, order history, delivery and collection details, returns and exchanges;
• quotation, enquiry, proof-approval and customer-service correspondence;
• customisation details, including artwork, logos, text and instructions supplied for embroidery or printing;
• account information, including your username and encrypted password, if you choose to create an account;
• payment status and transaction references. Card details are processed by our payment provider and are not stored by us in full;
• information necessary to prevent fraud, protect the website and investigate complaints or legal claims;
• technical information such as IP address, browser, device, pages viewed and website events, as explained in our Cookie Policy; and
• CCTV images of people who enter or pass through areas covered by cameras at our showroom and premises.

If an employer, colleague or other business contact supplies a wearer’s name, delivery details, sizing or customisation instructions, we may process that information to fulfil the relevant order.

3. How we use your information

We do not currently send marketing emails, operate a customer mailing list, create advertising audiences from customer information or use personal information for direct marketing. If this changes, we will implement the appropriate opt-in process and update this policy before using information in that way.

4. Our lawful bases

Data-protection law requires a lawful basis for each use of personal information. We normally rely on:

• Contract: where information is needed to take steps at your request, process an order, provide customisation, deliver goods or manage after-sales support.
• Legal obligation: where we must keep accounting or tax records or comply with another legal requirement.
• Legitimate interests: where necessary for running and improving our business, customer service, fraud prevention, website security, protecting people, stock and premises, investigating incidents or legal claims, provided those interests are not overridden by your rights and interests. This is the basis on which we normally operate CCTV.
• Consent: only where we specifically ask for it, such as if we introduce an optional service that relies on consent. You can withdraw consent at any time.

5. Who we share information with

We share personal information only where necessary for the purposes above. Recipients may include:

• payment providers, including Stripe, to take and manage payments;
• delivery and collection partners, including couriers and shipping-management services such as ShipStation, to fulfil orders and provide delivery updates;
• website, ecommerce, hosting and support providers, including WordPress and WooCommerce service providers, to operate and secure the site;
• Google services, where used for website analytics, reCAPTCHA security, Maps or review content;
• Trustindex, where its Google Reviews widget is displayed;
• professional advisers, insurers, banks, accountants and service providers where reasonably necessary for business administration or a claim; and
• police, courts, insurers, professional advisers, public authorities or other relevant parties where CCTV or other information is reasonably required to investigate an incident, comply with the law or protect legal rights.

CCTV footage is recorded to equipment kept on our premises. It is not routinely shared with a monitoring station or stored in the cloud. These providers and other recipients may act as processors under our instructions or as independent controllers for their own services. Their own privacy notices may also apply.

6. International transfers

Some providers we use may process personal information outside the UK. Where this happens, we will use an applicable lawful transfer mechanism, such as a UK adequacy regulation, the UK International Data Transfer Agreement, the UK Addendum to the EU standard contractual clauses, or another safeguard permitted by UK data-protection law.

You can contact us for further information about the relevant transfer safeguards.

7. How long we keep information

We retain information only for as long as reasonably necessary for the purpose for which it was collected, taking account of legal, accounting, tax and claim-limitation requirements. Typical periods are:

• orders, invoices and related accounting records: normally six years after the end of the relevant financial year;
• quotes and enquiries that do not lead to an order: normally up to two years;
• customer accounts and order history: while the account is active, then for a reasonable period unless a longer period is required for an order, tax record or claim;
• artwork, proofs and production records: while needed to fulfil an order and, where appropriate, to help with a repeat order or resolve a query;
• CCTV footage: normally 14 days, after which it is automatically overwritten. Relevant footage may be retained for longer where necessary to investigate a specific incident, respond to a lawful request or establish, exercise or defend a legal claim; and
• security logs and routine technical records: for a limited period appropriate to security and operational needs.

We may retain information for longer where necessary to establish, exercise or defend legal claims, or where the law requires it.

8. Cookies and website technologies

Our website uses necessary ecommerce and security technologies, together with analytics and certain third-party features. For a fuller explanation, including Google Analytics, Google Maps, Google Reviews/Trustindex and reCAPTCHA, please read our Cookie Policy.

We do not currently use advertising, remarketing or email-marketing cookies. You can control and delete cookies through your browser settings. Please note that restricting necessary cookies may affect functions such as the shopping basket, checkout or account access.

9. Security

We use reasonable organisational and technical measures intended to protect personal information from accidental loss, unauthorised access, alteration or disclosure. Access is limited to people and providers who have a legitimate business need. No method of transmission or storage can be guaranteed completely secure, but we will act appropriately if we identify a personal-data breach.

10. Your data-protection rights

Depending on the circumstances, you may have rights to:

• ask for access to your personal information;
• ask us to correct inaccurate or incomplete information;
• ask for information to be erased;
• ask us to restrict how information is used;
• object to processing based on legitimate interests;
• receive information you provided in a portable format, where the right applies; and
• withdraw consent at any time where we rely on consent.

You have the right to object at any time to direct marketing. Southport Workwear does not currently carry out direct marketing using customer information.

To make a request or raise a concern, please email info@southportworkwear.com or telephone 01704 829966. We may ask for information to verify your identity and will respond in accordance with applicable law.

11. Information we receive from others

We may receive personal information from an employer, purchaser, colleague, delivery contact, public source or service provider where that is necessary to respond to an enquiry, prepare a quotation, fulfil an order, provide customisation or prevent fraud. We will use it for the purposes described in this policy.

12. Changes to this policy

We may update this policy when our services, website technologies or legal obligations change. The current version will always be published on this page with its revision date.

13. Contact and complaints

Please contact us first if you have a privacy question, request or complaint. We will acknowledge and investigate a data-protection complaint as soon as reasonably possible.

You also have the right to complain to the Information Commissioner’s Office (ICO), the UK regulator for data protection: ico.org.uk/make-a-complaint/ or telephone 0303 123 1113.